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Lycia AI for shopping malls

An AI shopping assistant
for every mall visit.

Create more revenue opportunities for your mall and its stores. Help guests discover relevant stores, dishes and offers through useful upsell and cross-sell suggestions. Lycia connects your store descriptions, dining menus, campaigns and maps with a new paid sponsored recommendation channel for your mall.

Personal recommendationsIn-mall advertisingInteractive store guidance

A helpful answer can open up a whole visit.

Illustrative guest journey

Mia · Mall shopping assistant
“I’m choosing a birthday gift on the ground floor.”
Birthday giftGround floorLunchtime visit

Start with the right discovery

Find suitable stores from the guest’s needs, maintained store descriptions and current mall directory.

Bring a useful offer into the visit

After a store is chosen, a nearby lunch bundle can become a useful next stop when the timing and merchant campaign fit.

Example recommendations and offers. Lycia uses the store, menu and campaign information configured for each mall.

More useful visits. More opportunity for your tenants.

Give shoppers a reason to explore beyond the first store they came for.

Help guests choose

Go beyond a list of store names. Understand the request and recommend relevant stores, dining choices and services.

Give stores visibility

Bring eligible tenant campaigns into useful guest conversations, with sponsored placements clearly identified.

Make the next step easy

Show the store, floor and map. Turn a recommendation into a destination guests can find.

Explore Lycia Park Mall.

Browse four floors and select a store in this fictional mall preview.

24 venues

Lycia Park Mall · Ground floorSource: mrsayin/malls-dashboard cae59bd8c63522292c39599611671c4654f1fc69 · fictional demoLuma Department Store · G-01 · OpenG-01Luma DepartmentStoreFashionPetal Beauty · G-02 · OpenG-02Petal BeautyBeautyPark Market · G-03 · OpenG-03Park MarketServicesDaily Grind · G-04 · BusyG-04Daily GrindBusyForma Living · G-05 · OpenG-05Forma LivingHome & techSole Society · G-06 · OpenG-06Sole SocietyFashionLycia Welcome Desk · G-07 · OpenG-07Lycia WelcomeDeskServicesBloom & Co. · G-08 · OpenG-08Bloom & Co.Home & techCedar Pharmacy · G-09 · OpenG-09Cedar PharmacyServicesPera Optics · G-10 · OpenG-10Pera OpticsServicesHoney & Crumb · G-11 · OpenG-11Honey & CrumbDiningPebble Gifts · G-12 · OpenG-12Pebble GiftsHome & techNomad Luggage · G-13 · OpenG-13Nomad LuggageFashionThe Watch Gallery · G-14 · OpenG-14The WatchGalleryFashionPure Botanics · G-15 · OpenG-15Pure BotanicsBeautyPark Florist · G-16 · OpenG-16Park FloristHome & techBright Mobile · G-17 · OpenG-17Bright MobileHome & techKey & Care · G-18 · OpenG-18Key & CareServicesSaffron Deli · G-19 · OpenG-19Saffron DeliDiningUrban Threads · G-20 · OpenG-20Urban ThreadsFashionRibbon Studio · G-21 · OpenG-21Ribbon StudioFashionCocoa Atelier · G-22 · OpenG-22Cocoa AtelierDiningKindred Home · G-23 · OpenG-23Kindred HomeHome & techPark Services · G-24 · OpenG-24Park ServicesServices
FashionBeautyHome & techDiningEntertainmentServices
Ground floor24 venues
First floor24 venues
Second floor24 venues
Third floor24 venues

Fictional Lycia Park Mall. Illustrative floor plans and demo venues. Interactive mall maps and wayfinding

One assistant. A more connected shopping experience.

Recommendations

Recommend what fits—not just what is nearby.

Use what guests tell you, menu details, maintained store descriptions and current campaigns to make suggestions that match the visit. Offer a useful menu choice or complementary stop when there is a clear reason.

  • Menu items and stated preferences
  • Store and dining discovery
  • Relevant upsell and cross-sell opportunities
AI shopping assistants for malls
Mia · Mall shopping assistantIllustrative guest journey
“Something vegetarian, under $20, on this floor.”
Let’s narrow it down to dishes that fit.Menu choices can be filtered by your stated budget, dietary preferences and floor before recommendations are ranked.
Guest needs → suitable menu items → a place to go
Store advertising

Let your tenants advertise inside your AI.

Stores can promote eligible menu items, store offers and campaigns through sponsored recommendations. Lycia combines relevance and campaign eligibility with the configured advertising rules, alongside organic options.

  • Tenant campaigns and budget controls
  • Clearly labeled sponsored placements
  • Recommendations tied to guest intent
Mall advertising and retail media
Mia · Mall shopping assistantIllustrative guest journey
“A quick bite before the cinema?”
Sponsored · Example campaign

Honey & Crumb

Sandwich + coffee

An eligible café offer, recommended when its menu and location fit the guest’s visit.

G · G-11

Organic alternatives remain part of the recommendation mix.

Live voice

Let guests ask in their own words.

When enabled, guests can ask Mia spoken questions in the browser about stores, floors and listed menus. Help them ask follow-up questions and explore dining choices without typing every question.

  • Real-time browser voice
  • Store, floor and menu questions
  • Natural interruptions and follow-up questions
Mia

Help that starts with a spoken question.

Browser voice for store and menu questions

“What vegetarian dishes are on Daily Grind’s menu?”

Create a new revenue channel for your mall.

Turn your owned AI experience into a place where tenants can reach guests with relevant offers. Support store discovery and sales opportunities while monetizing sponsored recommendations.

  • Promote the right offer

    Connect guest intent with eligible items, menus and tenant campaigns.

  • Make complementary visits useful

    A gift search can lead to a suitable accessory or a café offer; a cinema visit can create a dining opportunity.

  • Keep commercial reporting clear

    Review recommendations, engagement and advertising charges. Store purchases and sales attribution need separate transaction evidence.

Mall advertising and retail media
Illustrative tenant campaign
Cinema visitFloor shared by guestDining preference

Mia · Mall shopping assistant

“Before your film, Honey & Crumb has a sandwich-and-coffee offer on this floor. Would you like to see the menu and location?”

Sponsored · Example campaign

Honey & Crumb
Sandwich + coffee

An eligible café offer, recommended when its menu and location fit the guest’s visit.

Why this recommendation fits

The visit creates a useful dining moment. Menu suitability, floor and an eligible campaign guide the recommendation.

Simplify mall operations and tenant updates.

Give guests answers from the information your team manages. Bring store records, menu updates, campaigns and guest questions into a clearer daily workflow.

  • Keep the directory useful

    Maintain store locations, categories, hours and service information.

  • Give campaigns a place to be found

    Keep participating tenant menus, store descriptions and offers available to the assistant.

  • Guide guests to visitor services

    Point guests to the right mall service when they need a person’s help.

Connect the information your mall already manages.

Bring store directories, dining menus, store descriptions, campaign details and mapped destinations into guest conversations. Connect approved sources alongside your existing mall management software.

Your mall information

  • Stores and maps

    Floor, unit, hours and facilities

  • Menus and store details

    Listed menu items, descriptions and preferences

  • Tenant campaigns

    Offers, eligibility and advertising rules

Lycia AI

Mall AI assistant

Guest experience and commercial tools

  • Shopping assistance

    Useful answers and personal recommendations

  • Store discovery

    Maps, floors and destinations

  • Tenant advertising

    Relevant sponsored recommendations

Data connections, refresh rules and team permissions are configured for each mall.

Launch Lycia AI at your mall.

Build a guest experience around your tenant mix, store information and commercial priorities.

Prepare your mall information

Bring the directory, floor maps, dining menus, store descriptions and tenant offers your guests need.

Configure guest and tenant journeys

Set recommendations, campaign rules, enabled channels and visitor-service contacts with our team.

Launch and keep improving

Help teams maintain information and review guest questions, recommendation relevance and advertising activity.

Questions about Lycia AI for malls

What is a mall AI assistant?

A mall AI assistant helps guests discover stores, explore store descriptions and compare listed menu items, find stores on floor maps and explore eligible campaigns. Lycia brings those tasks into conversational shopping assistance, with maps and staff support.

How does the recommendation engine choose stores and menu items?

Lycia uses the guest’s request, stated preferences and the mall’s configured records. Menu searches can filter listed items by budget, dietary preferences, ingredient exclusions and floor before ranking suitable options. Product answers depend on the information supplied by participating stores.

Can stores advertise inside the AI assistant?

Yes. Participating stores can manage sponsored campaigns with advertising rules, keywords, budgets and eligible offers. Lycia identifies sponsored placements and combines eligible advertising with relevant organic recommendations.

How can Lycia support mall and store revenue?

Lycia creates a channel for paid sponsored recommendations and helps guests discover relevant stores, complementary items and merchant offers. Advertising activity and recommendation charges can be reviewed separately from tenant sales. A recommendation is not proof of a purchase.

Can guests use an interactive mall map to find stores?

Yes. The mall experience can connect store records with floor maps and mapped destinations. The Lycia Park preview uses four fictional floors and 96 venues from the mall dashboard. Guests can simply say “I’m near the main entrance” or name a store in the directory. Lycia uses that landmark with the mall’s maintained floor maps and approved route information, asking a brief follow-up when the place is unclear.

Does Lycia connect to mall management software?

Lycia can work alongside your existing mall management software using approved directory, store descriptions, menu and campaign information. Data access, updates and workflows are configured for each mall. Lease administration and accounting remain with the systems that manage them.

Does live voice work on a guest’s phone?

When enabled, guests can ask spoken questions in the browser about stores, floors and listed menus, interrupt and ask follow-up questions. Microphone permission is required. Voice coverage, languages and channels are configured for each deployment.

How do we arrange a mall demo?

Book a demo and share your mall’s goals, tenant mix, channels and data sources. The Lycia team can show recommendations, store advertising and guest guidance around the requirements of your center.

Explore the opportunities for your mall

Ready?

Put Lycia AI to work
at your mall.

See personal recommendations, store advertising and guest guidance with our team. Build the right experience for your mall and its tenants.

Book a Demo

Leave your details. Our team will contact you to arrange a mall demo.

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